The Intelligence Behind Every Event
CrowdAxis delivers market intelligence and measurement infrastructure for brands investing in live events and experiential marketing. Every service is built on the Experiential Power Index™ (EPI) - the industry's first independently auditable standard for evaluating experiential performance.
Get in Touch →Event Intelligence
Before you commit a dollar, know which events are worth it.
CrowdAxis scores every event across five pillars: Event Reach, Market Value, Historical Performance, Infrastructure, and Logistics
The result is an EPI score: a single, defensible metric that tells you whether an event belongs in your marketing plan.
We work with brands, agencies, and sponsors to evaluate individual events or entire portfolios.
The only platform to apply data science to your experiential strategy
Our comprehensive dashboard brings together all critical metrics - from audience behavior to economic impact - providing a unified view of your experiential marketing landscape.
Your comprehensive marketplace view
Access detailed insights across thousands of events, enabling strategic selection based on your specific audience and brand objectives.
Check out our Event Intelligence platform
Learn MoreAudience Roadmapping
Not every event reaches your customer.
CrowdAxis maps audience composition, behavioral segmentation, geographic origin, and attendee quality indicators against your brand's target consumer profile.
The output is a clear picture of who attends, whether they match your audience, and how to prioritize your experiential calendar accordingly.
Cross-event audience journey mapping
ROI Tracking & Measurement
After your activation, CrowdAxis scores brand performance at the event against the same EPI framework used pre-investment.
The Activation EPI measures whether the right audience attended, whether engagement was deep and valuable, and what the business impact was.
The EPI Delta is the first independently auditable evidence of whether your experiential investment delivered.
Every engagement is structured to research-grade standards with defined field dates, survey methodology, and statistical confidence reporting.
Market Research
The $128B experiential marketing industry has never had a unified measurement standard.
CrowdAxis fills that gap.
We provide brands, agencies, and rights holders with market and competitive intelligence.
Our inputs make smarter investment decisions possible - sponsorship fee benchmarks, category pricing, audience growth trajectories, & cultural footprint data.
Ready to bring measurement rigor to your experiential strategy?
Contact UsEvent Intelligence
Before you commit a dollar, know which events are worth it.
CrowdAxis scores every event across five pillars: Event Reach, Market Value, Historical Performance, Infrastructure, and Logistics
The result is an EPI score: a single, defensible metric that tells you whether an event belongs in your marketing plan.
We work with brands, agencies, and sponsors to evaluate individual events or entire portfolios.
Check out our Event Intelligence platform
Learn MoreAudience Roadmapping
Not every event reaches your customer.
CrowdAxis maps audience composition, behavioral segmentation, geographic origin, and attendee quality indicators against your brand's target consumer profile.
The output is a clear picture of who attends, whether they match your audience, and how to prioritize your experiential calendar accordingly.
Cross-event audience journey mapping
ROI Tracking & Measurement
After your activation, CrowdAxis scores brand performance at the event against the same EPI framework used pre-investment.
The Activation EPI measures whether the right audience attended, whether engagement was deep and valuable, and what the business impact was.
The EPI Delta is the first independently auditable evidence of whether your experiential investment delivered.
Every engagement is structured to research-grade standards with defined field dates, survey methodology, statistical confidence reporting, and a four-phase measurement window.
Market Research
The $128B experiential marketing industry has never had a unified measurement standard.
CrowdAxis fills that gap.
We provide brands, agencies, and rights holders with market and competitive intelligence.
Our inputs make smarter investment decisions possible - sponsorship fee benchmarks, category pricing, audience growth trajectories, & cultural footprint data.
Ready to bring measurement rigor to your experiential strategy?
Get in Touch
